CHESTERFIELD, Mo. – U.S. Farmers & Ranchers Alliance (USFRA) continues to establish itself and build momentum with selection of a general contractor.
The Alliance, currently composed of 23 of the nation’s foremost farmer- and rancher-led agricultural organizations, selected Drake & Company (DrakeCo) to provide association management services.
“USFRA established a transparent process to select a general contractor to guide us towards the enactment of our vision and the accomplishment of our goals,” said Bob Stallman, USFRA Board chairman and American Farm Bureau Federation president. “Of our three highly qualified finalists, Drake & Company was selected for their innate knowledge of our business focus, their staff experience and their record of helping volunteer-driven organizations achieve measurable results.”
DrakeCo, an AMC Institute-accredited association management firm, had been providing start-up and interim general contractor assistance to the organization since August. “We are passionate about the Alliance’s cause and strongly believe in its vision and goals,” said Steve Drake, DrakeCo president. “We will continue to apply our experience working within the agricultural community, checkoff organizations and customer-facing communications to achieve USFRA’s goals.”
During the first quarter of 2011, USFRA will continue to develop and plan a national trust and image campaign to strengthen the image of agriculture to be launched in 2011. Veteran agricultural association executive Hugh Whaley will serve as general manager.
U.S. Farmers & Ranchers Alliance currently represents 23 of the leading farmer- and rancher-led agricultural organizations. These organizations have joined together to fund programs that strengthen the image of agriculture and enhance public trust in today’s agricultural best production practices. For more information about USFRA, go to: www.usfraonline.org.
Drake & Company makes dreams fly by passionately giving of ourselves and our talents to provide vision, leadership and professional services to trade associations, membership organizations, foundations and companies. Since its establishment in 1992, DrakeCo has made a name for itself by growing its clients’ membership, incubating new associations and developing award-winning cause-related marketing initiatives such as the Trees for Troops campaign. For more information about DrakeCo, go to: www.drakeco.com.