Thank you to everyone who entered U.S. Farmers & Ranchers Alliance® (USFRA®) search for the new Faces of Farming & Ranching. Everyone at USFRA appreciates the time, effort and passion that went into these applications. Just as we’d hoped, we received applications representing farmers and ranchers from coast to coast and a variety of backgrounds. Finalists will be announced by USFRA in early September, and each finalist will be profiled on The general public will be able to vote for their favorite in late October through early November. Stay tuned for more information!

A combination of public votes and USFRA judges’ scores will determine the winners, who will be announced on November 12 at a press conference during the National Association of Farm Broadcasting Convention (NAFB) in Kansas City.

The Faces of Farming & Ranching program is designed to help put a real face on agriculture. To do so, USFRA is selecting standout farmers and ranchers who are proud of what they do, eager to share their stories of continuous improvement and who are actively involved in sharing those stories in public and on social media. Winners will receive a $15,000 stipend to help cover the costs of being away from their operations. They’ll also receive professional media/speaker training and full support from USFRA through their yearlong tenure. The new Faces of Farming & Ranching will serve in multiple high-visibility roles on behalf of USFRA, participating in a number of activities including national media interviews and public appearances.