USFRA’s research shows that consumers consider animal care – from housing to the use of antibiotics – an important deciding factor when they select which products to purchase and feed their families.

On Wednesday, January 28, 2015, Food Dialogues®: Dairy Forum will explore animal care and animal care standards. The panel will discuss the various tools and strategies that farmers, ranchers and veterinarians use to promote animal health and a safe food supply. These animal care techniques and practices – from housing to the use of antibiotics – are increasingly more important to food manufacturers and consumers as they’re making sourcing and purchasing decisions. The event’s discussion will address whether what is happening on farms and ranches across the nation is meeting consumers’ expectations.

The Food Dialogues signature events are designed to bring together farmers, ranchers, industry experts, scientists, media and consumers for dynamic panel discussions on some of today’s most pressing topics related to food and food production. Since its launch in 2011, the U.S. Farmers & Ranchers Alliance has hosted 25 panels across the country.

Elisabeth Leamy, 13-time Emmy Award-winning journalist, author and Dr. Oz consumer and investigative correspondent will return to moderate the panel. Leamy moderated The Food Dialogues: Chicago; Integrity in Food Marketing in June.

The panel will include:

  • Chuck Ahlem, dairy farmer, Hilmar Jerseys, Hilmar, California
  • Dr. Marcia Endres, D.V.M., Ph.D., professor of dairy science, University of Minnesota
  • Bruce Feinberg, global animal health and welfare officer, McDonald’s
  • Dr. Robin R. Ganzert, Ph.D., president and CEO, American Humane Association
  • Jim Mulhern, president and CEO, National Milk Producers Federation
  • Mike Reidy, senior vice president, corporate affairs, Leprino Foods Company

USFRA’s event will take place at the IDFA’s Dairy Forum, a dynamic annual gathering that brings together the leadership of the U.S. dairy industry – processors, producers, suppliers, retailers, policy makers, academics and agricultural media. Dairy Forum offers exceptional opportunities to build relationships, hear about the latest consumer trends from industry experts and discuss the current political landscape as it relates to the dairy industry.

Learn more about Food Dialogues®: Dairy Forum and the panelist lineup at www.FoodDialogues.com/events/fd-dairy, and find out how to watch the live stream on January 28.