NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT IMPROVE YOUR CHANCES OF WINNING.

Promotion may only be entered in or from the 50 United States and the District of Columbia and entries originating from any other jurisdiction are not eligible for entry.  This Promotion is governed exclusively by the laws of the United States. 

  • 1. OVERVIEW:

    U.S. Farmers & Ranchers Alliance® (“USFRA”® or “Sponsor”) is looking for standout farmers and ranchers who are proud of what they do, eager to share their stories of continuous improvement with others and actively involved today in telling those stories. Farmers and ranchers from different commodity groups, production practices, sizes and geographies are encouraged to apply as it is important to showcase the diversity of American agriculture.

  • 2. ELIGIBILITY:

    Faces of Farming and Ranching (the “Promotion”) is open only to US citizens residing in the fifty (50) United States and the District of Columbia, eighteen (18) years of age or older who are involved in agriculture. Entrants must specifically be involved in the production agriculture.

    A second individual (including, but not limited to, a spouse, a significant other, a family member, a business partner) may join in another individual’s application if both are involved in the same farming and/or ranching operation. Applications on behalf of more than two individuals will not be accepted. Applications, whether filed on behalf of a single or of two applicants, are only eligible for a single $15,000 award stipend. A winning pair will not be required to travel together; coverage for expenses of joint travel will be evaluated on a case-by-case basis at the discretion of USFRA and the availability of the involved parties.

    Ineligible to participate are: (a) USFRA, its current board members, contractors, advertising and promotion agencies, and manufacturers or distributors of materials USFRA uses in the Promotion; and (b) for each of these ineligibles, its employees and their immediate family members and those living in the household of either. All applicable federal, state and local laws and regulations apply. Void where prohibited.

  • 3. SUBMISSION PERIOD:

    The submission period begins at 12:00:01 a.m. Central Time (“CT”) on June 6, 2016 and ends at 11:59:59 p.m. CT on July 10, 2016 (the “Submission Period”). 

  • 4. HOW TO ENTER – Submission Period:

    During the Submission Period, entrants must submit completed applications, including the contact information for two references (non-family members), plus a brief video (“Video”) via www.FoodDialogues.com/Faces/Apply (“Site”). Videos should describe the entrants’ farm or ranch operation and explain their role on the farm/ranch (“Theme”).  Entrant’s Video should not exceed three minutes in length and should be submitted as a YouTube link in the online application. By submitting the Videos, entrants grant full license to the Sponsorto use the video for any and all purposes including marketing materials at its discretion (as set forth in more detail below). 

    In addition to a Video, entrants will be required to fill out and submit an application form providing general information about (including, but not limited to):

    • Their farm or ranch, its history, what they grow/raise today
    • How they have improved their operation and how they’ve adapted to being a “smart farm” incorporating science and technology to help build a smarter version of the American farm.
      • What defines a smart farm?  Using the latest technology advances to become faster, more efficient, more nimble and more equipped to protect our planet’s resources while still growing and producing the world’s very best food supply.
    • Involvement with any agricultural organizations and endorsements (See endorsement definition below)
    • What they do to tell their story to others outside of agriculture
    • Social media activity/prowess
    • Experience level and comfort level talking with media and consumers about agriculture-related topics
    • If they were asked to serve as a Faces of Farming and Ranching representative, what they would hope to accomplish
    • What they would hope to gain personally from the experience

     

    Current funding affiliates and industry partners of USFRA can “endorse” entrants. Their endorsement serves as an indication that the organization believes the entrant would serve as an optimal spokesperson for agriculture if chosen. A list of affiliated organizations and companies can be found on www.fooddialogues.com. Individual affiliates and industry partners are allowed to endorse multiple entrants. Endorsements may be considered into the entrants overall score and may be taken into account throughout the determination of winner’s process, as determined by Sponsor, in its sole and absolute discretion.

    USFRA shall have the right to full license to edit, adapt, and publish any or all materials, applications and Videos submitted by an entrant (each a “Submission”, collectively, “Submissions”), and may use Submissions, in whole or part, as edited or otherwise, in any media without attribution or compensation to the entrant, his or her successors or assigns, or any other entity. Providing a Submission constitutes entrant’s consent to give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works from, and display such Submissions, in whole or in part, on a worldwide basis, in perpetuity, and to incorporate it into other works, in any form, media or technology now known or later developed, including, but not to in Sponsor’s marketing materials and on any and all Internet media, including Sponsor’s web sites and properties and on social networking sites (i.e., Twitter, Instagram, Vine, Facebook, YouTube, etc.), for any legal purpose whatsoever, including for promotional or marketing purposes, without consideration or notification, except where prohibited by law.  

    Limit one (1) Submission per person/per email address.  All entrants must have a valid email address. No automated entry devices and/or programs permitted.  All Submissions, excluding the Videos, become the sole and exclusive property of the Sponsor and receipt of entries will not be acknowledged or returned. Sponsor is not responsible for lost, late, illegible, stolen, incomplete, invalid, unintelligible, postage-due, misdirected, technically corrupted or garbled entries, which will be disqualified, or for problems of any kind whether mechanical, human or electronic.  Only fully completed entry forms are eligible.  Proof of submission will not be deemed to be proof of receipt by Sponsor.  

    By entering, each entrant warrants and represents the following with respect to his/her Submission: (a) entrant is the sole and exclusive owner of the Submission; (b) the Submission is entrant’s own creation; (c) the Submission will not infringe on any rights of any third parties; and (d) all statements included therein are accurate and true.     

    By entering, each entrant further agrees that his or her Submission conforms to the Submission Guidelines and Content Restrictions as defined below (collectively, the “Guidelines and Restrictions”) and that Sponsor, in its sole discretion, may remove any Submission and disqualify an entrant from the Promotion if it believes, in its sole discretion, that the entrant’s Submission fails to conform to the Guidelines and Restrictions.  

    ​Submission Guidelines: 

    • The video portion of the Submission must not exceed three (3) minutes in length.
    • The Submission must be in English. 

    ​Content Restrictions:

    • The Submission must not contain material that violates or infringes any rights of any other party, including but not limited to copyright, trademark, privacy, publicity or any other intellectual property rights; 
    • The Submission must not in any disparage Sponsor, or any other person or party; 
    • The Submission must not contain material that is inappropriate, indecent, obscene hateful, tortious, defamatory, slanderous or libelous;
    • The Submission must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and
    • The Submission must not contain material that is unlawful, in violation of or contrary to the laws or regulations of the United States or of any jurisdiction where Submission is created.
    • The Submission must be consistent with the image and values of Sponsor and be consistent with and satisfy the purpose of the Promotion. 

     

    Each entrant acknowledges that other entrants may have used ideas and/or concepts in their Submission that may be similar in idea or concept to what is included in entrant’s Submission. Each entrant understands and agrees that he/she shall not have any claim against any other entrant or Sponsor arising out any such similarity or be entitled to any compensation because of any such similarity.  

    USFRA’s decisions are final and binding in all matters relating to this Promotion, including, but not limited to, interpretation and application of these Official Rules.  By entering the Promotion, entrants fully and unconditionally agree to be bound by these rules and the decisions of the judges, which will be final and binding in all matters relating to the Promotion.

  • 5. DETERMINATION OF WINNERS:
    a. Finalist Selection Phase: In mid-August 2016, USFRA in its sole discretion will select the top submissions (the “Finalists”) from among all eligible entrant’s Submissions, based on the following judging criteria (“Judging Criteria”): (a) demonstration of initiatives in advancing the field (continuous improvement); (b) proficiency in public speaking; (c) active participation in creating dialogue about entrant’s work via traditional and social channels; (d) demonstration of deep understanding of agriculture-related issues.
     

    b. Grand Prize Judging Phase. Grand Prize judging of the Finalists’ Submissions will consist of both Public Voting (25%) and Judging Panel voting (75%).  For sake of clarity, a Submission’s Public Voting score will count for twenty-five percent (25%) of the Submission’s overall score and its Judging Panel score will count for the other seventy-fivepercent (75%) of the Submission’s overall score.  

    i. Public Voting Phase: Once selected, an edited version of all Finalists’ video portion of the Submissions will be posted online at www.fooddialogues.com and www.facebook.com/USFarmersandRanchers/ to be voted on by the public during the public voting period (“Public Voting Period”), which begins early October and ends mid-October, on specific dates to be announced and determined by Sponsor (the "Public Voting Period"). Public votes will contribute 25 percent to the Submission’s Grand Prize judging score. Any mass-produced votes will be disallowed at the sole discretion of USFRA. Only one vote per day per email address isallowed. Multiple voters are not permitted to share the same email address.  Any attempt by any voter to submit more than the stated number of votes by using multiple/different email addresses, identities or any other method will void that voter’s vote.  The use of robotic or automatic devices for voting is prohibited, and Sponsor reserves the right to nullify any and all such votes and to disqualify from voting the responsible individual.  Entrants are prohibited from obtaining votes by any fraudulent or inappropriate means, including engaging in vote-farming or vote-exchanges or offering prizes or other inducements to members of public, as determined by Sponsor, in its sole discretion and Sponsor reserves the right to nullify any and all such votes and to disqualify from Promotion the responsible entrant.  

    ii. Judging Panel Phase: The Finalists’ Submissions will also be judged by Sponsor’s judging panel in early November based on the Judging Criteria above.  Judging panel scores will contribute 75 percent to the Grand Prize judging score.  
     
    d. Phone interviews of Finalists conducted by Third-party USFRA representatives (current Faces of Farming & Ranching) will be taken into consideration by the Judges in addition to public votes and other factors to decide the 2017 Faces of Farming & Ranching winners.  ANNOUNCEMENT Phase: Winners will be publicly announced in November 2014. Winners may be notified in advance of the announcement, and will be required to keep the news confidential until public notice.
     
  • 6. WINNER VERIFICATION:

    Potential winners will be notified via email and phone on or about mid-October. Each selected potential winner must continue to comply with all terms and conditions of these Official Rules; and winning is contingent upon fulfilling all requirements. Each potential winner will be required to execute and return to USFRA, within five (5) days of the date notice or attempted notice is sent, an Affidavit of Eligibility, a Memo of Understanding, Liability & Publicity Release and rights transfer document (collectively, “Affidavit”) in order to participate further. If a potential winner cannot be contacted, fails to execute and return the Affidavit within the required time period, the potential winner forfeits his/her position and prize. Upon prize forfeiture, no compensation will be given.  In the event that the potential winner is disqualified for any reason, USFRA may, in its sole discretion, select an alternate potential winner. Potential winners may be required to irrevocably assign, convey, and transfer all right, title and interest in winner’s video portion of Submission to Sponsor, including, without limitation, all copyrights therein, as determined by Sponsor in its sole and absolute discretion.  

    ALL POTENTIAL WINNERS ARE SUBJECT TO VERIFICATION INCLUDING COMPLYING WITH ALL TERMS AND CONDITIONS STATED IN THE OFFICAL RULES, RESPONDING TO NOTIFICATION OF WINNING AND SIGNING THE MEMO OF UNDERSTANDING LISTED ABOVE. VERIFICANTION OF THESE TERMS MUST BE CONFIRMED BY USFRA OR ADMINISTRATOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE PROGRAM. AN ENTRANT IS NOT A WINNER OF ANY AWARD, UNLESS AND UNTIL THE POTENTIAL WINNER HAS BEEN VERIFIED BY USFRA AND HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE.

  • 7. PUBLICITY:

    Acceptance of any prize shall constitute and signify the winner’s agreement and consent that USFRA may use the winner’s name, address (city, state), likeness, entry, and/or prize information for contextual purposes worldwide, including the Internet, without limitation and without further payment or consideration, except where prohibited by law. Winners will be expected to participate in a minimum number of events as determined by USFRA in order to receive awards.

  • 8. AWARDS:

    Winners will receive the following:

    a. $15,000 stipend that can be used toward expenses related to farm or ranch operations and Winner will be named a spokesperson for Sponsor. Approximate Retail Value ("ARV"): $15,000. As a condition of accepting the prize, winners will be required to sign a Sponsor-provided spokesperson agreement.
     
    b. USFRA reserves the right to extend a winner’s Spokesperson term into a SECOND year based on performance of the winner and mutual agreement of USFRA and the winner.  Financial compensation for Year Two will be determined at a later date, based on available program funding.  Funding will be determined before contract re-negotiation between USFRA and winners.  
     

    No cash or other substitution, assignment or transfer of any awards permitted, except by USFRA, who reserves the right to substitute a prize or prize component with cash or another prize of comparable or greater value. Winners are responsible for any unspecified expenses and all federal, state and local taxes and fees associated with award receipt and/or use of award.

  • 9. GENERAL RULES:

    By entering or participating in the Promotion, entrants agree to be bound by these Official Rules. Released Parties (defined below) assume no responsibility for electronic hardware, programming or software malfunctions, or failures, or line connections, accessibility or availability, or technical failures of any kind, or unauthorized human intervention, or the incorrect or inaccurate capture of any entry or other information, or for the failure to capture any such information. USFRA and its funding organizations are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrants, or by any of the equipment or programming associated with or utilized in the Program; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Program; or (4) technical or human error which may occur in the administration of the Program or the processing of entries. Further, if, for any reason, the program is not capable of running as planned by reason of infection by virus, bugs, worms, tampering, unauthorized intervention, fraud, technical failures, or any other causes which, in the sole opinion of the USFRA, may corrupt or affect the administration, security, fairness, integrity or proper conduct of this program, USFRA reserves the right, in its sole discretion, to cancel, terminate, modify or suspend the program, and select the winner(s) for the program, from the entries received prior to the action taken or in other such manner as deemed fair and appropriate by USFRA. 

    USFRA reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or to be acting in violation of these Official Rules or any other program, or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately damage any web site or undermine the legitimate operation of the program is a violation of criminal and civil law, and, should such an attempt be made, USFRA reserves the right to seek damages from any such person to the fullest extent permitted by law. USFRA’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. 

    Entrants, by participating in this Promotion, hereby waive and release, and agree to hold harmless the USFRA and its funding organizations, Ketchum, Inc., all promotions and advertising agencies, and their respective parents, subsidiaries, funders, distributors, advertising and promotions agencies and all of their respective officers, directors, employees, representatives and agents (collectively, “Released Parties”), from and against, any and all rights, claims and causes of action whatsoever that they may have, or which may arise, against any of them for any liability for any matter, cause or thing whatsoever, including but not limited to any injury, loss, damage, whether direct, compensatory, incidental or consequential, to person, including death and property, all expenses, including attorneys’ fees, they suffer, arising in whole or in part, directly or indirectly, from their acceptance, possession, use or misuse of the prize in the Program, or their participation in the Program, or their participation in any promotion or prize related activity, or any travel related to the Promotion or any travel for any prize related activity. Winners also further acknowledges that Released Parties have neither made, nor are in any manner responsible or liable for, any warranty, representation or guarantee, expressed or implied, in fact or in law relative to any award or this Program including but not limited to quality, condition or fitness for a particular purpose.

  • 10. LIMITATION OF LIABILITY, DISCLAIMER OF WARRANTIES:

    IN NO EVENT WILL THE RELEASED PARTIES BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES ARISING OUT OF YOUR ACCESS TO AND USE OF THE SERVICE AND/OR THE PROMOTION, DOWNLOADING FROM AND/OR PRINTING MATERIAL DOWNLOADED FROM ANY WEBSITES ASSOCIATED WITH THE PROMOTION. WITHOUT LIMITING THE FOREGOING, THIS PROMOTION AND ALL PRIZES ARE PROVIDED "AS IS"  WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NON-INFRINGEMENT. SOME JURISDICTIONS MAY NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES OR EXCLUSION OF IMPLIED WARRANTIES SO SOME OF THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU. CHECK YOUR LOCAL LAWS FOR ANY RESTRICTIONS OR LIMITATIONS REGARDING THESE LIMITATIONS OR EXCLUSIONS.

  • 11. DISPUTES; GOVERNING LAW

    The parties waive all rights to trial in any action or proceeding instituted in connection with these Official Rules, including, without limitation, the Promotion. Any controversy or claim arising out of or relating to these Official Rules and/or the Promotion shall be settled by binding arbitration in accordance with the commercial arbitration rules of the American Arbitration Association. Any such controversy or claim shall be arbitrated on an individual basis, and shall not be consolidated in any arbitration with any claim or controversy of any other party. The arbitration shall be conducted in the State of New York, City of New York. 

    THESE OFFICIAL RULES AND THE INTERPRETATION OF ITS TERMS SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW YORK WITHOUT REGARD TO ITS CONFLICTS OF LAWS RULES. For any matters which are not subject to arbitration as set forth in these Official Rules and/or in connection with the entering of any judgment on an arbitration award in connection with these Official Rules and/or the Promotion, the parties irrevocably submit and consent to the exclusive jurisdiction and venue of the state and federal courts located in or closest to the County of New York in the State of New York.  The parties agree not to raise the defense of forum non conveniens.

  • 12. USE OF DATA:

    Sponsor will be collecting personal data about entrants online, in accordance with its privacy policy.  Please review the Sponsor’s privacy policy at http://www.fooddialogues.com/privacy-policy.  By participating in the Promotion, entrants hereby agree to Sponsor’s collection and usage of their personal information and acknowledge that they have read and accepted Sponsor’s privacy policy.  

  • 13. LIST OF WINNERS

     To obtain a list of winners, send a self-addressed, stamped envelope by December 31, 2016 to: 

    U.S. Farmers & Ranchers Alliance 
    16020 Swingley Ridge Road, Suite 300
    Chesterfield, MO 63017

  • 14. SPONSOR: U.S. FARMERS & RANCHERS ALLIANCE

    16020 Swingley Ridge Road, Suite 300
    Chesterfield, MO 63017